Let’s Blow This Up with Jason Cercone

The physical act of production can be pretty intimidating – especially new podcasters who’ve never edited a single episode.

 

In many cases, the thought of trying to edit and build a piece of content that grabs people’s attention and delivers a strong message with little to no experience is enough to keep people from starting a podcast in the first place.

 

Production, just like hosting and guesting, is an art and a skill set that requires plenty of reps to master. The more content you edit, the better you get at your craft.

 

All that said, if you want to dive into the world of podcasting WITHOUT learning the ins and outs of production, there are companies at your disposal who specialize in making you sound like the top-tier podcaster you aspire to be without you having to do the heavy lifting.

 

And two of them are joining forces to bring you this episode.

 

On this installment of Let’s Blow This Up, I’m sharing the mic with Traci DeForge, an international podcast expert who brings over 30 years of experience in media production, business consulting, and broadcasting to the show.

 

Together, we’re taking a deep dive into the production side of podcasting and discussing many of the do’s (as well as the don’ts) that go into making a high-quality show that attracts listeners and drives revenue for your brand.

 

We also discuss:
• Monetization strategies
• Establishing an unbreakable WHY for your podcast efforts
• Gauging time when it comes to production and creation
• Season productions vs. weekly
• Leveraging podcast content for your brand’s marketing strategy
Traci also shares information about the newly-formed Podcast Professionals Association.