Podcasting is an effective driver of leads and sales for business. Research has consistently shown that ads during a podcast can improve purchase intent by 64%. By using the correct format, podcasters can see their sales double, like Mark Weldon has, but getting the first...
We are seeing an increase in businesses who haven’t historically operated in the online space launch their own shows, too....
Podcasts are one of the most powerful tools to drive business development ...
Let’s get this out of the way before we dive in: podcasting started as an audio-only medium, and many of the top podcasts today are still audio only. ...
Whether you are launching a podcast for the first time or bringing back your show ...
In many businesses, having an online community is common – and it makes sense, because these communities foster engagement...
The most common mistakes we see that decrease a business owner’s podcast’s ability to grow and deliver results....
One of the most powerful parts of any audit is the discoverability review....
